Friday, July 01, 2005

Presentation of this Blog

Hello, my name is Didier Gaultier. Welcome on this blog about CRM and statistics.

I am going to present myself first. I am a Sales and Marketing professional, with 15 years of experience in the IT and Telecom industry.
I just finished an international MBA at IFAM business school. In the scope of any MBA, we have a thesis project to complete within usually three months. The subject chosen was “A New CRM Leverage methodology using advanced Statistics”.
IFAM decided that two students should be assigned to this project because of the quantity of work and the difficulty. My MBA Colleague Edi Perisic, accepted to join, and we created a Team project. During the project, we have made some breakthroughs that conducted us to register the methodology found and publish some part of it on this blog.
Very often Statistics are considered as a boring subject, our challenge is to make it live and interesting. If you are in any way involved in Marketing, Sales, or Finance, this blog may interest you and make you earn a lot of money. Good reading and thank you for being connected with us.

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